British water cooler market tops £130 million

March 21, 2018

  • The value of the UK water cooler market in 2017 was £133 million
  • Revenue growth of 3.5% was ahead of inflation
  • 2017 was the 5th successive year of stable and steady growth
  • Convenient healthy hydration has contributed to increased throughput of 900 litres per cooler.

At the Annual BWCA Conference held in Nottingham on Thursday 8th March, delegates heard that new market research shows that the value of the UK water cooler market has broken through the £130 million barrier, reaching £133 million in 2017.  This is the 5th successive year of stable and steady growth in the UK.

Revenue increased by 3.5%, compared with 2016, when the market's value stood at £129 million.

The total number of water cooler units in the UK grew by 1.8%  to 663,000 - the highest percentage increase since the 2007 financial crisis.

Karen Wells from Zenith Global told the conference: “The sector continues to see gains in volume and value for both mains-fed - point of use -  and bottled water coolers, which is a positive and pleasing trend."

The market split between the two types of coolers has remained relatively stable since 2012. In 2017, mains-fed, plumbed in point of use units performed marginally better in terms of revenue growth, but still held a much smaller share of sales at 21%. Bottled water coolers accounted for a far larger portion, amounting to 79% of revenue.
(Source:  Zenith Global 2018)